Plumbing Google Ads Success!

SOVESOL | Plumbing Google Ads Success!

A plumbing company uses a strong ROI from digital ads to grow the business.

Ad Spend

$123,310

Impressions

791,381

Conversions

1,761

Cost Per Click

$14.45

Cost Per Click

$70.02

ROI

641%

SOVESOL | Plumbing Google Ads Success!

BASIC INFORMATION

About the Company

An expert handyman team that provides home repair services to Newport News, VA and surrounding areas.

Flip Flop’s biggest asset is their timeliness and the ability to always SHOW UP to take care of the job. Their team provides a variety of home improvement services from plumbing to HVAC, general carpentry to Christmas light installation. They are efficient and thorough with many satisfied customers.

I was nervous about coming up with the money for digital marketing but decided to go all in.

Our return has been HUGE! A brand new business has EXPLODED and is on pace to do over $500k in revenue in the first 12 months!

5/5

REQUIREMENT

The Challenge

While their new home build plumbing install business was on fire, their plumbing repair/maintenance business seemed to be taking a hit and they didn’t feel the need to put a lot of effort into winning more of this business. When the local new home building in their area had a drastic decline, they found themselves with a lot of employees, but not much work to give them. They had to find a way to pivot into the repair/maintenance side of things.

BUSINESS UNDERSTANDING

The Solutions

With extensive experience in service based businesses like plumbing, our team members were confident that we could have the leads pouring in from Google in no time.

But first, we had to create a more appealing digital presence. Their website was old and outdated and we needed to get something done fast, so we designed and developed a custom WordPress landing page where we could send all of our leads. With a clean, professional look and a strong Call to Action, the landing page was set to convert leads at the highest rate possible.

POSITIVE OUTCOME

Result

The landing page (and the ad campaign strategy) worked like a charm! We started with a smaller ad budget that the company could afford, but we quickly increased the budget to take advantage of the successful campaign and increase our incoming leads. This quick pivot into the plumbing repair side of their business saved numerous jobs and provided future growth as the new installations came back with the next round of new home builds.

  • Ad Spend: $123,310
  • Impressions: 791,381
  • Cost Per Click: $14.45
  • Conversions: 1,761
  • Cost Per Conversion: $70.02
  • ROI: 641%

Let’s start your new project!

Are you ready to get started?
Fill out this form.